Crown jewel - A particularly profitable or otherwise particularly valuable corporate unit or asset of a firm. Often used in risk arbitrage. The most desirable entities within a diversified corporation as measured by asset value, earning power and business prospects; in takeover attempts, they typically are the main objective of the acquirer and may be sold by a takeover target to make the rest of the company less attractive. See scorched earth policy.
Crown jewel : a particularly profitable or otherwise particularly valuable corporate unit or asset of a firm. often used in risk arbitrage. the most desirable entities within a diversified corporation as measured by asset value, earning power and business prospects; in takeover attempts, they typically are the main objective of the acquirer and may be sold by a takeover target to make the rest of the company less attractive. see scorched earth policy.