Risk/Return Trade-off - A balance that an investor must establish between the desire for low risk and and the lure high returns. Low levels of uncertainty (low risk) are associated with low potential returns, whereas high levels of uncertainty (high risk) are associated with high potential returns.
Risk/Return Trade-off : a balance that an investor must establish between the desire for low risk and and the lure high returns. low levels of uncertainty (low risk) are associated with low potential returns, whereas high levels of uncertainty (high risk) are associated with high potential returns.